Social Media
are social media tools right for your organization?
If your company is willing to take the feedback and turn it into action, then social media is a competitive game changer.
Connecting with customers, partners and employees can drive innovation, decrease cycle time, improve customer service and so on. This usually involves bringing various internal constituents to the table; marketing, customer service, product development, legal etc.
But social media isn’t for every company or every situation. It has a transformative power but, like fire, not everyone is ready to wield it without getting burned.